The thing i find most confusing about the pricing is, I never see what I actually paid for each referral, I just see a charge coming out of my bank account at random intervals. A price list, or immediately seeing what you are being charged for interacting with a customer, would be helpful. I have even been charged recently for customers that entered a request for help, and then turn around and tell me, they figured it out, or they are no longer interested in doing the project, and it has nothing to do with them meeting a provider other than myself already.
You're now, literally, exponentially more expensive on a per-lead basis than every other lead source.... and the typical leads we receive are more budget-oriented customers who do not typically fit into our package quotes.
Sorry guys... We can't consider Thumbtack a reliable source of leads; ROI is not there.
While I'm sure it's hard to figure out the pricing here's a brief teardown.
First why do you hiding the potential price? it is dumb that we have to click a link if we want to see how much we are going to pay. This makes it seem as though you are trying to hide the sticker shock of what we are supposed to pay.
Second the pricing is unclear. I suppose you have some algorithm or something to help you price things but honestly it would be so much simpler if you picked a specific percentage of the quote that we submit to the client. That should be the biggest factor.
Another simple way to price would be to use the netflix model. You charge us subscription fees and we use your service. I'm sure there are plenty of faults you have already defined with this idea.
Either way you are charging for a lead an amount that I would consider paying for a closed deal. I think differentiating between leads and contracts would be the best bet. It would probably too much trouble for you to operate as moneychanger in a venmo style but ultimately that would seem like the best way for you to demonstrate the value of the outrageous prices you are currently charging.
Honestly it is a little better than craigslist but it's definitely not cost effective in the individual services area. It seemed like a better deal last year when I started using thumbtack. Now I just second guess myself everytime I think about contacting a client. Overall I am only looking for a few extra jobs so the burn rate for wasted leads is unacceptable.
I preferred buying leeds at a set price. I also don't like being charged if someone responds with a question. Its infuriating actually! I preferred it when a perspective customer sets a budget as I am onthe higher side so if a client has a small budget I will most likely not send a quote thereby saving money if the client responds with a question. I have been quoting on fewer jobs because of this. It's just not professional the way its set up now as its extremely arbitrary. If you go back to selling leeds at a set price and asking for a budget I will be back. Good luck.
I am not confused but, but don't understand why I get charged $12.50 for a service that I only charge $35 for. It seems pretty steep. I have to be very careful how many I bid and think I lose opportunities.
I was a fan of the set pricing per quote but not a fan of the fact that I was charged each time I sent one out without knowing for sure there was a return on my investment. Then you changed the price structure so that I am only charged once a potential client responds to my quote. Which in theory seemed better but now your fees are astronomical in comparison to what they used to be. A person responding to a quote could simply be writing to tell me they booked a competitor yet Thumbtack still pulls from my bank account. I can send 10 quotes, get responses on 2-4 of them and im charge almost $100 in fees. It will force me to have to raise pricing or simply not turn a profit when its all said and done. If this isnt fixed I will soon be using other sites in place of this one.
Why not charge me when the client confirmed that they have hired me and have set pricing rather than varying the price per quote? This provides me with guaranteed business from Thumbtack and confirms a return on investment for using this site.