“When I signed up on Thumbtack I reached out to former clients and asked if I could import their reviews from other sites onto my Thumbtack profile. Having a solid base of reviews when you first start helps get your foot in the door. Now, most of my clients are happy to write me a review and I have a lot more flexibility about the jobs I take because of it.” —Mark Simpson of Mark Simpson Photography in Pittsburgh, PA
Go above and beyond.
Make sure you and your customer have the same expectations — then deliver.
“Do your job very, very well. Provide quality services, be friendly and personable every time you meet, go above and beyond the client’s expectations. Remember that you’re the professional and you have the expertise, you owe it to your business and your client to do the best job you can. I get to watch my clients find love for music every day. That’s what I aim for and what I love. Bring that passion into what you do and people won’t hesitate to write you a good review.” —Will Armstrong of Will You Learn in New York, NY
Ask when the time is right.
Top Pros say the best time to ask for a review is just after a job well done.
“I always personalize my follow-up message based on my time with the customer. It might say something like, ‘I hope everything was great, you deserve the best, you were stunning, I loved meeting your family. Would you mind really quick adding your experience as a review?’ You want to remind the client of the positive experience you’ve shared together. Every little bit counts.” —Marisa Warren of Velvet Beauty in Austin, TX
Learn from the good and the bad.
You won’t always get 5-star reviews. But even lukewarm ratings can be good for your business.
“Only one woman ever gave me a 4.5-star review, so I asked her how I could improve. She said it was because she didn’t want to travel to me for the lesson. It turns out it wasn’t even about my coaching. But it’s important to know if someone isn’t happy with your work and to learn from that. If someone takes one lesson from you and then stops, ask yourself why.” — Fred Sperber of USPTA Certified Tennis Instructor in Emeryville, CA