I used to bid on logo design projects. Apparently, the person who set the lead fees based jobs like this on corporate identity programs for large companies, where the fees paid to a designer might run $5,000 - $15,000. But in the real world, there are Mom & Pop startups that are looking to pay $150 or less for a logo design. A Thumbtak lead fee of $70 makes bidding on this type of project untenable. So I had to stop bidding.
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