Part of thumbtacks business model is to gain a substantial profit from potential clients and also gain a percentage of actual contracts that go through and this is why you are taking the percentage from BOTH a final paid contract and a request. You take from both a potential conversation and a final contract this creates a sense of uncertainty in Freelancers always having to wonder if we're going to be charged even if we don't get the contract which is going to affect the response time. Everyone is in a different place financially, I personally will be deleting,my account if I'm charged for every time someone contacts me. There are too,many variables to give a set price in brand strategy. if your company is that confident in your ability to generate leads then why don't you take your percentage off the back end when the contract is sealed rather than these potential conversations again it's because your business model wants to take profit from potential conversations as well as actual sealed contracts.
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