Why New Pros Sometimes Lose Momentum After Their First Few Leads

ArvinC
ArvinC Administrator Posts: 12
edited 9:23PM in Community News

Early rejection can feel personal, but early signals often need time to take shape.

When new pros begin receiving leads, it is natural to hope for quick wins. If early conversations do not immediately turn into bookings, motivation can dip. What helps is understanding that early lead activity is part of building momentum, not a final measure of success.

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An Insight from a Pro Who Became a Millionaire Using Thumbtack

Josh Downing, a top performing pro and founder of Direct Movement Group, offers a helpful example of how early lead activity can evolve over time.

Since starting his business, Josh’s company has generated more than $2 million in revenue from leads on the platform. That growth did not come from instant results. Over time, Josh has responded to more than 200 requests. He typically hears back from a portion of those leads, but when customers do engage, his close rate is strong at 78%.

His projects have ranged widely in size, from $6,000 to $900,000, with an average job size of about $100,000. Many of those initial jobs also led to additional work. For every job booked, Josh often received multiple referrals through word of mouth.

Josh attributes his long-term success to persistence and regularly refining how he connects with customers.

What New Pros Can Take from This

Josh’s experience shows that early leads are not about instant payoff. They help build familiarity, improve messaging, and strengthen follow-up habits. Over time, consistency and responsiveness make it easier for the right opportunities to convert.

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New Pros Platform Tip: Stay Engaged While Momentum Builds

Early lead activity works best when it’s treated as information gathering. Each interaction offers insight into what customers respond to. Small improvements over time can make a meaningful difference.

Early uncertainty is common. Staying engaged helps turn early effort into steady progress.

Top Pros, what helped you push through the early leads stage?


CC: @DustiO

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