Creative Ways to Use Short Video on Your Thumbtack Profile

ArvinC

https://www.youtube.com/watch?v=gUOqkRGSD0k

Most Pros think they need a polished, professionally produced video to stand out.

You don’t.

Sometimes, 22 seconds of value is more powerful than a 2-minute sales pitch.

Recently, Nick Bennett @Nick_Bennett) , Owner of AC Inc Roofing in Denver, CO, shared a short video giving homeowners advice on what to check after a hail storm. In just a few seconds, he:

• Opened with a strong pain point
  
• Educated homeowners on hidden roof damage
  
• Explained risks like leaks, mold, and insurance issues
  
• Positioned himself as the expert
  
• Mentioned Thumbtack naturally

Nick is an 8-year Top Pro with 175+ reviews and 2k+ customers connected. This kind of content shows why.

Let’s break down why this works and how you can replicate it.

Why This Works

✅ It creates urgency
“Most homeowners don’t know…” makes clients think, am I missing this?

✅ It shows expertise without bragging
Specific details build authority fast.

✅ It attracts better jobs
Educated clients understand the risk and value your inspection.

Simple 4-Step Formula Any Pro Can Use

1. Start with a pain point
“Ignoring this could cost you thousands.”

2. Show the visual
Use a real job photo. Draw arrows. Circle the issue. Keep it simple.

3. Explain the risk
What happens if they ignore it? Be specific.

4. Soft close
“Better to catch it early with a pro.”

No fancy editing needed. Clear visuals and clear advice win.

Adding short videos like this help clients see problems the way a pro does. And when clients see what you see, they hire you.

What would your 20-30 second tip be in your trade? Drop your idea in the comments and inspire other Pros!