How media affects client volume

ArvinC · May 20

https://www.youtube.com/watch?v=JNfknXkx1ck&list=PLPz1npTzydS4OQWTthPG9l1ON_tGvighg&index=3

I’ve managed social media accounts across home services, healthcare, sports, crypto, and ecommerce, and no matter the industry, the brands that elevated their visuals always elevated their results. Strong media changes perception, and perception drives decisions.

Now think about how someone hires you.

They search.
They skim.
They click.
They look at photos.
Then maybe reviews.
Then maybe pricing.

Media usually comes first.

And this isn’t opinion. It’s psychology.

Psychologist Albert Mehrabian demonstrated that 93% of communication is nonverbal. Research at 3M Corporation concluded that we process visuals 60,000 times faster than text.

How to add photos and videos
Here’s a step-by-step guide from our Help Center

If you’re a Top Pro and you’ve received your media kit, not using it across your social channels is a missed opportunity. That badge and those visuals instantly signal credibility before you even speak.

We asked one of our tenured Pros this exact question. Here’s what they shared:

“We show pictures of completed projects and also our work during a project. I think it highlights both the process and our finished product that we are proud of. “

Nick Bennett
175+ reviews • 2k+ customers • 8x Top Pro

Now your turn..

What’s the one photo that brings you the most responses ( share it in the comment!) and why do you think it works?

ArvinC · May 20

Bringing some newer community members into this convo 👇 Media can really influence lead quality and customer trust, curious what’s been working best for you all lately.

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ArvinC · May 20

@SueEllen @tyler87432f @Newtland17 @BernF @Shanw143 @djwillieh @jimmy_ @CHRISFIORE3537 @MonsterWildlife @TempestHealthCo @Jazmin02225 @coshauling @AnnMarie @Sbernal85 @Lasenora @Betty007 @ARANAROOFING @Jules @davidcintron @maidsndmop @Haji_7 @Adham @SURFtiki66 @Native86 @4gp @Dariad @robledo4 @PeterPro @Daniellebonin1978 @NeedRepresentative @BoomarangProd @Jfa @Kaden_Ewald @Taskrender @Andrew96 @roarn_thumb1 @Wlane360painting @JeffJacobsTheSinger @Bravoben @Lindsey @Deeda @Mikenandrea64 @Skeros @Shaun_Guitar @sakinan @AthenaWilson @Nailmall @Colourful_Changes18 @kgillscot @amarti0930 @emckin2 @MoRobPhoto @LaurenCarderFox @raresli @Cargoship254 @HustleNHaul @lynnette @ANBHome @doriweb @Stevetechcell @Gkkd @haleandrew @elaneventsplanner @OrangeGatorLLC @TheHomeDoctor @Anton @geraldine @JenniferB76 @Jaywilliams @MHFL @gacorman @Lotuspetals @Bamo10 @AndrewF @TheNotaryousLLC @Patspillowparadise @SaddleUp @AhmadMirza977 @NOH @ZackO_302 @k_raelucas @Nuridestani @Taxgal52 @MuscleandGym @Socalrepairs @Fancyfelicia24 @Tastesus3240 @Erik @AAPROPERTYSERVICES @Joeroche @pguggia @Oneal @Danyara @Shiftandsettlemover

fieldwayservices · May 21

Absolutely! Needs a long term investment though, don't expect results quickly

ArvinC · May 22

@fieldwayservices Totally agree. Strong visuals are definitely a long-term investment, but the consistency really pays off over time. The pros who regularly showcase their work usually build trust faster with customers. 👏

CrochetByHalliday · June 18

I've never received any type of Pro kit or Media kit. How am I missing out on everything? I've been with Thumbtack over a year

ArvinC · June 18

Thanks for bringing that up, @CrochetByHalliday !

Not all Pro Rewards benefits are available at every rewards tier, so it's possible that some of the perks you're seeing are tied to a higher tier than the one you're currently in. You can check your current rewards status and available benefits here: https://help.thumbtack.com/article/thumbtack-pro-rewards-program#rewards

If you've been on Thumbtack for over a year, I'd also recommend taking a look at your Rewards page in your account to see which benefits you've unlocked and which ones you may be working toward next.

It's great to have you here in the Community, and don't hesitate to ask if you have questions about any of the available resources or programs!

How media affects client volume

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