What $5,000 buys you on Thumbtack - A Detailed Dive into the Data
My business recently reached a milestone, having spent $5007.99 over our time on Thumbtack.
I have collected 2.3MB of data for my business as a whole on all customers from all sources during this time and I wanted to publish my analysis on Thumbtack interactions in hopes that it can help other Thumbtack Pros' businesses be successful.
Over the next several days, I will be updating this thread with explanations, charts, graphs and other insights.
I hope Thumbtack sees the value in this effort and perhaps even makes this thread a sticky as every Pro can benefit from this information.
As with everything, your results may vary, I highly encourage anyone running a business to track every datapoint Thumbtack shows you, not only how many inquiries and cost, wins vs. losses; but even as granular as the accuracy of the inquiry. (Real example: someone requesting "five cabinet installation" when he wants one cabinet door re-installed.)
In the past, I have worked with systems generating millions of data points per day. I am not a Data Engineer, but I have enough experience to handle a system that generates less than 10 data points per day and produce relevant charts, graphs and reports.
TLDR; I spent $5007.99 on Thumbtack, earned $32,078.25 in Gross Revenue, $13,184 in Net Profit having invested 829.22 employee hours and 5,659 miles courting and working for Thumbtack Users between my employees and myself.