Are Opportunity Leads prominently seen by the customer?

I have sent out about 25 responses to Opportunity Leads and precisely ONE has even seen the message (shown by check mark). No response. Is it not easily seen by the customer that there has been a new message from an outside lead? While in contrast, vast majority of my direct leads are seen and I receive a response back.

Answers

  • DustiO
    DustiO Administrator, Moderator Posts: 2,641 admin

    @AbigailA generally speaking, opportunities have a very low response rate (but you don't pay for those unless the customer responds). These are sent out if a pro hasn't responded to the initial request or maybe there weren't enough pros in that area/category when the customer submitted their request. I still think it's worth it to respond, since you don't pay unless they respond, though!

  • This content has been removed.
  • MyCleanCharlotteMaid
    MyCleanCharlotteMaid Posts: 109 ✭✭✭

    Opportunity Leads can be worth answering, but I think the response needs to be short, specific, and easy for the customer to act on.

    For cleaning services, customers may be comparing several options, so a long message can get ignored. I would confirm the service they need, mention availability if possible, and ask one or two simple questions to move things forward.

    For example: “Hi, we can help with your cleaning request. Is this for standard cleaning, deep cleaning, or move-out cleaning? Also, how many bedrooms and bathrooms are in the home?”

    The easier the message is to answer, the better chance the customer will respond.

    Even if Opportunity Leads have lower response rates, a clear and helpful message can still create a booking when the customer is active.